Podcasting for Solopreneurs: Say Yes to Podcasting
A friendly, practical guide to podcasting aimed at solopreneurs running service-based businesses. Host Anja Lordanić walks listeners through launching a podcast and turning it into a main marketing channel for attracting high-quality leads and clients. The show targets people who have wanted to start a podcast for years but got lost in the flood of information and kept postponing it. Episodes focus on being efficient with time and energy, and on being strategic with marketing instead of endlessly chasing social media content.
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Worried You’ll Run Out of Episode Ideas for Your Podcast? Start Here
🎙️ Ready to have a podcasting mentor in your pocket? Join me here!(And don't forget to enter the coupon "MENTOR" for $50 off your first and every subsequent month!)------------------Worried you’ll run out of podcast episode ideas before you’ve even started? I hear this from solopreneurs who have enough topics for five or ten episodes, but are already stressing about what comes next.And I get it. S
Why Repeating Yourself Is NOT Lazy Content Creation (& How It's Actually a Multiplier)
🎙️ Ready to have your episodes recorded with you and edited for you? Then check out Recording Sprint here! :)🎧 Grab your free audio training here!Ever sit down to create content and think, “Surely everyone is sick of hearing me talk about this”? In this episode, I’m exploring why repetition in content creation can feel lazy to us, even when our listeners might need to hear that message again.I kno
3 Simple Podcast Formats for Beginners (Start Without Committing Long-Term)
🎙️ Ready to have your episodes recorded with you and edited for you? Then check out Recording Sprint here! :)🎧 Grab your free audio training here!If you’ve been thinking about starting a podcast but keep getting stuck on what it should actually look like, this episode is for you. Starting a podcast can feel like committing to a huge project before you’ve even had a chance to find out whether you e
What If Your Podcast Artwork Is Costing You Listeners?
Let's connect on Instagram! @sayyestopodcastingYour podcast artwork might seem like a small detail compared to the actual content of your show, but it can influence whether someone ever hears that content in the first place. Before a potential listener hears my voice or learns anything from me, they’re already making a split-second judgment based on what they see.And that’s what makes podcast artw
Overwhelmed by Conflicting Podcasting Advice? Come Back to These 3 Things
Let's connect on Instagram! @sayyestopodcastingThere’s no shortage of podcasting tips out there. If you’re a solopreneur running your podcast yourself, you’ve probably Googled, ChatGPT’d, and researched your way through enough podcasting advice to feel like you should know what you’re doing by now.And yet, with so many moving parts, it’s surprisingly easy to lose sight of the podcasting basics tha
This Is What You Really Need to Know About Podcasting (That Nobody Wants to Hear)
🎙️ Let's work on starting your show, shall we? (It won't be easy at the start, but I'll surely make it fun!) Click here to see which option speaks to you the most.🔗 With the permission of my business friend Višnja Željeznjak, whom I mention in this episode, I'm sharing the link to her article, which is, as I said, in Croatian (if you're curious, you can auto-translate the page and see what she has
What If Your Idea of Podcasting Is All Wrong?
If you’d like me to host a workshop for your community, membership, or coaching program, feel free to reach out here: https://sayyestopodcasting.com/contact💌 Become a part of Simon’s Town's Email Academy community if you want to improve your email list-building skills ASAP!------------------When you hear the word podcasting, what comes to mind? If your definition of podcasting involves hour-long i
What You'll Love Most About Audio Podcasting as a Solopreneur
Audio podcasting gives us something that can be surprisingly difficult to find as busy solopreneurs: freedom. And the more I record, the more I realize that audio podcasting isn’t just flexible for me as the person creating it — that flexibility can also make the listening experience feel more personal and human.In this episode, I’m sharing a realization that became especially clear while working
Does Podcasting Get Easier After You Launch Your Show? (Expectations vs. Reality, Time Management, and More) — With Anđela Đinđić
Thinking about launching your own podcast? Book a free 15-minute chat here. 👋🏽Launching a podcast can feel like a huge project before you get into the recording and publishing rhythm. But what happens after your podcast launch—when the planning is over, the first episodes are out, and podcasting has to fit into your real biz and real schedule?In this episode, I’m continuing my conversation with my
She Almost Didn’t Start Her Podcast, and Now She Runs It All by Herself (A Client Story) — With Anđela Đinđić
Thinking about launching your own podcast? Book a free 15-minute chat here. 👋🏽Starting a podcast can feel incredibly overwhelming, even when you already know exactly what you want to talk about. You have the expertise, the ideas, and maybe even the desire to start a podcast—but then the tech, editing, consistency, and dozens of little unknowns get in the way.In this episode, I’m joined by my clien
Stop Waiting for "More Time" to Start Your Podcast
Do you want to have a podcasting mentor in your pocket (almost literally) for 2 weeks straight? Click here and find out how we can bring your future podcast to life!Podcasting can feel downright impossible when our calendars are already full of client work. If you've ever caught yourself saying, "I'll start my podcast when things slow down," this episode is for you. I want to challenge the way we
Should You Start a Video Podcast? (The Video vs. Audio Debate We Should Actually Be Having)
Video podcast or audio podcast? It’s a question I’ve been thinking about a lot lately, and in this episode I’m sharing my honest thoughts on the video podcast debate. For the longest time, I believed audio was the obvious choice, but recently I’ve started seeing video through a different lens—and that shift surprised me more than anyone.If you’ve ever wondered whether you should show up on camera,
How to Become *the* Podcast Guest Everyone Wants Back — With Alex Sanfilippo
Go to PodMatch.com/free to find out 9 Things You Can Do to Become a Better Podcast Guest!Podcast guesting can open incredible doors—but only if you're intentional about where you show up and how you approach the process. In this episode, Alex Sanfilippo and I move beyond the "why" of podcast guesting and dive into the thinking behind becoming a guest people genuinely want to invite back.If you've
The Real Value of Podcast Guesting Hidden in Plain Sight — With Alex Sanfilippo
Go to PodMatch.com/free to find out 9 Things You Can Do to Become a Better Podcast Guest!Podcast guesting is often seen as something you do after launching a podcast, but I've come to believe it's actually one of the smartest places to start. In this conversation, Alex Sanfilippo and I explore why stepping behind someone else's microphone can give you far more clarity than endlessly planning your
What If Interviews Are the Wrong Way to Start a Podcast?
If you've been thinking about launching a podcast, there's a good chance you've convinced yourself that you need guests before you can even begin. In this episode, I challenge that assumption and explain why a solo podcast might actually be the simplest, most sustainable way to get your show off the ground.I know how easy it is to believe that interviews make podcasting feel safer. They give you s
Are You Afraid of Giving Too Much Away In Your Podcast Episodes? Then Listen to This One
This episode is all about providing value through podcasting and why many of us may be focusing on the wrong question entirely. If you've ever worried about sharing too much on your podcast, giving away your best ideas for free, or holding back because you're afraid nobody will hire you afterward, you're not alone. I've wrestled with those same thoughts myself.But lately, I've been wondering wheth
How Busy Solopreneurs Can Realistically Repurpose Existing Content for Their Podcast — With Corinne McKay
Catch my first episode with Corinne: Why You Should Stop Creating Podcast Episodes From Scratch (and Never Look Back)This episode is all about content repurposing in practice. If you've ever looked at your blog posts, newsletters, LinkedIn updates, client conversations, or training materials and wondered whether they could become podcast episodes, you're not alone.One of the biggest reasons people
Why You Should Stop Creating Podcast Episodes From Scratch (and Never Look Back) — With Corinne McKay
When people hear the phrase content repurposing, they often assume it means taking shortcuts. But what if repurposing content is actually the key to building a sustainable podcast that works alongside your business instead of competing with it?In this episode, I’m joined by translator, interpreter, and trainer Corinne McKay to explore why so many solopreneurs feel pressured to create every podcast
A Mini Masterclass in Podcasting for Coaches, Mentors, and Educators (Without the Usual Advice)
Listen to this entire interview and tune into Dave Campbell's How To Podcast Series here!------------------Podcasting as a business tool sounds straightforward on paper, but once you start thinking about your ideal listener, consistency, imposter syndrome, and attracting clients, things can get surprisingly complicated. In this episode, I share a conversation I had as a guest on Dave Campbell’s po
Thinking About Interviewing Guests on Your Podcast? Listen to This First to Learn How to Use Podcast Guests Without Losing Your Authority
Ready to have 1 month's worth of podcast episodes for your show in 1 hour?Book your Recording Sprint here!Episode to listen to next: Here’s Why You SHOULD NOT Have an Interview-Only Podcast------------------If you're thinking about launching an interview podcast, or you're planning to include guests on your show, this episode is for you.Podcast interviews can seem like the easiest path forward. Yo
Here's Everything We Did Wrong With Our Podcasts (So You Don't Have to)
This episode is all about podcasting mistakes — the ones most of us make when we start a show and the ones we usually don’t notice until much later. In this purposely chaotic and very honest mock "press conference," I teamed up with my podcaster friend Slobodan Manić to roast ourselves and unpack the podcasting decisions that hold most creators back.If you’ve ever felt like your podcast isn’t grow
How This One Mistake Could Break Your Podcast Before You Even Launch
Book your FREE 30-minute coaching session here!Podcast positioning is one of the biggest reasons a new show succeeds or struggles, and in this episode, I’m breaking down the mistake I see aspiring podcasters make before they even launch. It’s rarely about the microphone, the editing software, or having the “perfect” setup. More often, it comes down to clarity.I share two real stories from conversa
If You’re Still "Thinking About Starting a Podcast," Listen to This
If you’d like me to host a workshop for your community, membership, or coaching program, feel free to reach out here: https://sayyestopodcasting.com/contact💌 Become a part of Simon’s Town's Email Academy community if you want to improve your email list-building skills ASAP!------------------Starting a podcast can feel incrrrrredibly revealing and vulnerable, especially when you’re a solopreneur co
Stop Losing Podcast Listeners (and Potential Clients) to This Silly Mistake
Book your FREE 30-minute coaching session here!If your podcast episode intros aren’t holding attention, there’s a good chance you’re losing listeners (and potential clients) before you even get started. In this episode, I’m breaking down why podcast intros matter so much—and why most of them quietly push people away instead of pulling them in.I know how frustrating it can feel to put time into rec
What I Wish Solopreneurs Knew About the Podcast Recording Process
Ready to have 1 month's worth of podcast episodes for your show in 1 hour? Book your Recording Sprint here!If the podcasting process has ever felt overwhelming or overly technical, this episode will feel like a breath of fresh air. I’m breaking down the recording process in a way that actually makes starting a podcast feel doable—especially if you’ve been stuck in overthinking mode.I know how frus
Your Most Common Podcasting Questions Answered in 11 Minutes
Click here to book your 60-minute Podcast Roadmap Call!If you’ve been Googling how to start a podcast and feeling overwhelmed by all the conflicting advice out there, this episode is for you. I wanted to strip everything back and give you a fast, honest, and direct take on the most common podcasting questions I hear from clients and aspiring hosts.Because let’s be real—starting a podcast can feel
Why Most People Fail to Stay Consistent With Podcasting (And What Actually Works)
Click here to book your 60-minute Podcast Roadmap Call!Resource mentioned:Jay Clouse's essay on consistencyConsistency in podcasting is one of the biggest reasons people delay launching their show—and I get it. If you're worried you won’t be able to keep up, or that you'll fall off after a few weeks, this episode is for you.In this conversation, I unpack why consistency feels so frustrating, espec
The Smarter Way to Find Your Ideal Listener Persona (In Less Than 30 Minutes)
Click here to book your 60-minute Podcast Roadmap Call!If you’ve ever tried to define your ideal listener persona, you know how quickly it can turn into an overcomplicated mess. I used to feel the same way—like I needed to map out every tiny detail just to create a single podcast episode.In this episode, I’m challenging that approach and offering a much simpler way to think about your ideal listen
How to Start a Podcast When You Feel Like an Imposter
Click here to book your 60-minute Podcast Roadmap Call!Podcast insecurities can feel like the biggest barrier between you and finally hitting publish. In this episode, I talk about the very real doubts that come up when you’re thinking about launching a podcast—and why they tend to feel so much heavier than they actually are.If you’ve ever questioned whether you’re “qualified enough,” cringed at t
Two Eye-Opening Podcasting Questions You Should Keep Asking Yourself to Stop Repeating the Mistakes Most Podcasters Make
Click here to book your 60-minute Podcast Roadmap Call!I recorded this episode because I kept noticing the same pattern — podcasters putting in the work, showing up consistently, and still feeling like something isn’t clicking.If that’s you, it might not be about doing more… but about asking better questions.In this episode, I share two deceptively simple podcasting questions that can completely c
The Podcasting Block No One Talks About (Crucial for Coaches and Mentors)
Want to share your story effortlessly and naturally, and get 4 episodes done in 1 hour? Book your Recording Sprint here.In this episode, I talk about something that matters just as much as podcast strategy: podcast storytelling and the internal stories we tell ourselves before we even hit record.If you’ve ever felt like your story isn’t "big enough," interesting enough, or polished enough to share
Top 10 Reasons Why Every Solopreneur Should Start Podcasting TODAY
Ready to have 1 month's worth of podcast episodes for your show in 1 hour? Book your Recording Sprint here!Listen to next:3 Hacks You Can Try Today That Will Make Recording Solo Podcast Episodes a BreezeThe New Way of Understanding Podcast Content Repurposing You Can’t Afford to IgnoreIf you’ve been thinking about starting a podcast, but keep telling yourself it’s too complicated, too time-consumi
3 Hacks You Can Try Today That Will Make Recording Solo Podcast Episodes a Breeze
Ready to have 1 month's worth of podcast episodes for your show in 1 hour? Book your Recording Sprint here!Shall we connect on LinkedIn? https://www.linkedin.com/in/anjalordanic/Recording solo podcast episodes can feel awkward, unnatural, and way harder than anyone is willing to admit. In this episode, I talk honestly about why solo podcast episodes are so challenging — especially when you’re sitt
You Already Have 10 Podcast Episodes Recorded, You Just Don’t Know It
Ready to have 1 month's worth of podcast episodes for your show in 1 hour? Book your Recording Sprint here!You already have podcast episodes recorded — you just don’t know it yet. In this episode, I challenge the idea that every podcast episode has to start with a fresh outline and a new recording session. If podcasting feels heavy or time-consuming right now, this conversation is meant to take th
Here’s Why You SHOULD NOT Have an Interview-Only Podcast
Click here to book your 60-minute Podcast Roadmap Call!Running an interview-only podcast can feel like the smartest, easiest option—especially when you’re busy, running a business, and trying to stay visible. I get it. I’ve been there. In this episode, I’m unpacking why an interview-only podcast often looks successful on the surface, but can quietly work against your business goals.If you’ve ever
The New Way of Understanding Podcast Content Repurposing You Can’t Afford to Ignore
Click here to listen to another episode entitled "3 Things You Should Do Now Before Launching Your Podcast," which explores similar topics!If you think podcast content repurposing just means chopping up clips after you hit publish, this episode will change how you see it. I’m sharing a new way of understanding podcast content repurposing that feels lighter, smarter, and far more aligned with how b
3 Things You Should Do Now Before Launching Your Podcast
Let's connect and chat on LinkedIn!https://www.linkedin.com/in/anjalordanic/If you’re thinking about launching your podcast but keep hesitating, overthinking, or wondering whether it’s even worth it, stay right here. Before starting your podcast, there’s a phase most people skip — and that’s exactly where frustration tends to creep in.I recorded this episode for solopreneurs and freelancers who wa
How to Run a Podcast When You're Drowning in Client Work
Ready to have 1 month's worth of content in 1 hour? Book your Recording Sprint here!Running a podcast can feel exciting… until your calendar fills up with client work and consistency starts to feel like fighting a losing battle.In this episode, I’m talking to you if you want to keep your podcast going but you’re already booked solid. If you’ve ever told yourself, "I’ll get back to my podcast when
Why Should YOU Say Yes to Podcasting?
Are you done thinking of what to post next on LinkedIn or Instagram?Would you rather walk on burning glass barefoot than enter another sales call?Have you dabbled in podcasting but struggled to get through to your ideal listeners?Do you want your podcast to be the primary source of revenue for your business?Same, same, same, and same."Say Yes to Podcasting" equips you not only with tips you can ap
